Every startup faces challenges on the path to steady growth – and having the right set of tools in your tech stack can make a world of difference.
Whether you’re just starting out and trying to land your first customers or trying to keep your momentum going by optimizing your sales process, you should take advantage of a range of startup sales tools designed to make your job easier.
That’s why we put together this list of startup sales tools that will help you find and attract qualified leads, close more sales, and accelerate your business’ growth.
19 Startup Sales Tools that Will Help You Grow
Clearbit offers a few separate but related products that make prospecting and outreach easier for sales teams. For instance, Clearbit Connect is free sales intelligence software that allows you to find anyone’s email address in seconds. Not only does it help you find new leads, it also helps you build a connection by displaying information about the individual and the company next to every conversation in Gmail.
We’ve plugged this tool before and it’s worth mentioning again, because It’s such an essential part of any startup’s sales stack. Here’s why: Hunter makes it fast and convenient to find just about anyone’s email address.
It couldn’t be easier to use. Simply enter the website of the business you want to contact and Hunter will return every email associated with the site. It’s also budget-friendly – because it’s free to use. You can create an account and get 100 free searches per month before you need to think about upgrading.
Growlabs is more than just another tool for identifying and warming up leads – it uses machine learning to supercharge your growth rate by automating your most time-consuming lead gen activities. The technology is able to locate and identify high-quality leads plus reach out to them with an automated email sequence.
LeadGnome is email mining platform that helps sales and marketing teams run effective campaigns, generate more leads, and track and automate their email outreach efforts. The cloud-based software digs into your existing email conversations to identify potential leads mentioned in previous replies. According to LeadGnome, this type of email mining can grow your contact list by 20% or more each year.
You can use RevBoss to put your outbound sales development on autopilot. The platform uses a combination of software and real human sales experts to automate sales prospecting and lead generation activities. It’s geared towards SaaS businesses looking to build more effective lists and ramp up sales quickly.
Adding this handy widget to your website does more than just get people to sign up for your wait list. It helps build excitement and spread the word about new products or services leading up to a launch. How? By rewarding leads for referrals.
Whenever a new lead joins the wait list based on a referral, the person who referred them gets bumped up to a higher-priority spot on the list.
Automate prospecting activities and outreach by sending personalized outreach and follow-up emails with Reply. It saves your reps time on lead generation, which means they can focus their extra time and resources on actually selling and securing your next win. Plus, you’ll never lose a deal because you forgot to follow-up with a lead.
One of my personal favorite tools for managing your inbox, Boomerang makes it easy for Gmail users to schedule send times in advance and set email reminders. If you don’t have time to respond to a message when you first receive it, you can temporarily remove it from your inbox and tell Boomerang when you’d like to see it again.
Not only does Growbots build a targeted list for you, it also initiates outreach automatically by sending out a personalized email sequence and timely follow-up messages. With access to a database of over 200 million contacts, Growbots uses artificial intelligence to identify your ideal prospects and deliver email campaigns to key decision makers.
Part of successful sales prospecting is optimizing your email deliverability rate. This means keeping your list clean to avoid bounces. Well, NeverBounce is like a pressure washer for your email lists. For less than one cent per email address, NeverBounce automatically cleans your lists, allowing you to reach more inboxes and make sure your email campaigns get where you want them to go.
Outreach is designed to streamline your entire sales process and improve communication for your sales reps. The platform helps personalize and optimize your interactions with leads using a mixture of effective email sequences, business intelligence, and an analysis of what’s working for you and what needs to be changed.
12. LinkedIn Sales Navigator
This premium LinkedIn feature allows you to turn the professional networking site into a powerful sales tool. Sales Navigator allows you to target the right leads, stay up-to-date on company news and title changes, and connect with leads via personalized outreach messages.
Prospect.io is a sales automation platform that helps you find and verify email addresses to ensure your list is solid. Not only does it provide you with the accurate, up-to-date contact details you need to reach out, but it also integrates with your CRM to automate drip campaigns and track how customers interact with your messages. You can also use Prospect.io to schedule automated follow-up emails, so you’ll never lose track of a potential lead.
This handy website widget can increase your sales calls by up to 75% using real-time analysis of user behavior on your site. When Callpage sees that someone is interested in making a purchase or searching for your contact information, they’re prompted to enter their phone number to receive a quick callback from someone on your team. This builds momentum by allowing your sales reps to chat and connect with prospects at the exact moment they’re considering your product or service.
We’ve all seen those chat bubbles that pop up in the bottom corner when you visit a business’ website. Well, Intercom is one of the most popular messenger programs for startups looking to engage with more leads. Adding chat bots and live chat to your website means you can communicate with prospects in real-time as they browse your site – and Intercom will send different messages based on a user’s behavior on your website.
There’s nothing worse than going into a sales meeting unprepared. Lucky for you, there’s technology to help you avoid this scenario. Formerly known as Charlie, Detective.io is one of the best tools to prepare for upcoming meetings and phone calls.
It sends you a summary of your prospect one hour before your meeting (or whatever time you set it to), so you have all the information you need fresh in your mind. The summary includes a list of any hobbies or connections you share with the prospect, as well as recent mentions of the person or their company in the news or on social media.
Datanyze offers a few different tools for startup sales teams. This includes software that delivers insights about the technology your leads are currently using, so you know if there are competing services or products in their sales stack. Datanyze Insider is free web app that helps you research accounts, build targeted lists, and automatically finds and verifies email addresses for you.
18. InsideView Sales
This powerful sales intelligence tool serves up the knowledge you need to connect with prospects and move deals forward. InsideView Sales sources real-time data from more than 40,000 sources (including social media pages, blogs, and news sites) and displays the relevant information either online or right inside your CRM.
If you want B2B leads, GrowthList is the place to start looking. It’s basically a roundup of 5000 rapidly-growing or recently-funded B2B tech startups – AKA a potential goldmine for your sales team.
Each listing includes a description of the company, relevant links (to their website and social media profiles), founder details, and contact information. Since many of the companies listed have just received funding, they have cash to burn and are more likely to be receptive to your pitch if it’s a good fit.
Make Technology Work for You
Of course, as with any startup sales tool, the suggestions above are most effective when integrated into a well-managed, organized sales process. That’s one of the reasons it’s so important to use a CRM like Propeller. Start your free trial today so find out how our platform helps streamline your selling, organize your data, and accelerate your growth.